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SDE’s acclaimed McCartney interview feature available as printed booklet

In response to overwhelming demand, SDE has produced a limited run of special ‘keepsake’ printed editions of the acclaimed ‘In Their Own Words: The Producer’s on Paul McCartney’s Flowers in the Dirt‘ feature, that was first published on 22 March on this blog.

This is a professionally designed and printed 16-page, saddle-stitched document that contains the whole 9000 word interview feature (as published on SDE) along with 1200 extra words from Messrs Horn, Lipson and Hughes that are exclusive to this printed edition.


Professionally designed and printed 16-page booklet

This document has been designed to slot into the Flowers in the Dirt super deluxe edition (see image below) and will always be at hand to reference and enjoy when you are digesting the contents of the box set and listening to the album/bonus audio – hence the idea of a ‘keepsake’ printed edition. It should also fit nicely into the vinyl package.


The ‘keepsake’ printed booklet slots nicely into the FITD box set

The outer cover printed on 260gsm uncoated card with the inner pages on 160gsm uncoated stock. The 500 signed/numbered copies now SOLD OUT. However due to demand we will do a further print run – these are not signed or numbered but still include the exclusive content.

These booklets are for sale now on the SDE shop priced at £5.00. 

Click here to purchase the ‘keepsake’ printed edition of The Producers on Paul McCartney’s Flowers in the Dirt at the SDE Shop.


Praise for this interview feature article by SDE readers:

“The interview is really fantastic… It is very informative and will go down as one of the greatest insights into Paul’s working methods in his solo career.”

“Invaluable document”

“Stupendous article”

“One of the best McCartney articles I’ve ever read. And I’ve read LOTS!”

“Fantastic work”

“Incredible work”

“So many good insights into Paul and his creative process in this, I’m going to have to reread it a few times”

“It is a most worthy companion piece to the musical treat that we soon will get. Your time and effort, and your passion, are greatly appreciated by us all.”

“Fantastic article”

“Really amazing interviews”

“So great to read something this in-depth about one of Paul’s albums”

“Wow. This was magnificent. Really. Fascinating. Well balanced. Really interesting deep dive on both the personal and professional level. I was sad when it ended.”

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136 Comments

136 thoughts on “SDE’s acclaimed McCartney interview feature available as printed booklet

  1. Paul,
    Just got mine and love it. A bit tight in the box but that is fine.
    I cannot wait to show some friend and have them wonder why theirs did not come with one also.
    HAHAHA
    I will then let them know where to get one.

    Thanks and what a great web site.
    Please keep up the incredible job

    Dave

  2. Received mine today here in Finland, thank you very much Paul! Excellent quality and it fits like a glove into the box set. In fact, it’s so beautiful that I’m contemplating wearing gloves when reading it

  3. Mine arrived today as well (in The Netherlands)
    Very quick service Paul; great!
    And I’m very very happy with it.

    Too bad the post(wo)man couldnt or wouldnt read the ‘PLEASE DO NOT BEND’ on the envelope. At the moment the Macca-booklet is lying underneath the ‘Rolling Stones 50’ book and hopefully it will be ‘unbend’ without tto much damage. :)

  4. Paul, do you have any plans to do something similar for the Beatles Sgt Pepper set? Maybe an expanded article on the preview you recently attended? If you can get an interview with Giles Martin, or one of the other guys who’ve worked on the reissue, I’m sure you’d get a lot of interest in producing another booklet.

    1. Would love to have had a long chat with Giles but he’s a busy man it seems. He’s currently working on the music for the next Kingsman film and he’s on the board of Sonos! So Apple/Universal aren’t really offering any time with him :(

  5. Ordered (thanks to a friend who lives in the UK, as delivery to Argentina is not available haha)! Thanks a lot Paul, this was a really GREAT labour of love!
    Best regards,
    Ian

  6. That’s amazing Paul – selling all 500 so quickly! Wonder if I managed to get number one or if the premium subscribers got the first ones! Will find out soon, I’m sure.

    Congrats on the success of this – I’m sure you know how much we all value what you do, but successes like this surely reinforce that!

  7. Thanks Paul.
    Just ordered. In my mind, I’ll receive Nr 501 out of 500 :)
    Thanks for all that you do on this website. Make me feel proud to be part of this community.
    <3

  8. Tried to order, it says ‘Inventory Issues’.
    Can it already be sold out? I’m so disappointed as I am to receive my FITD SDE edition tomorrow… :(

  9. I didn’t order the deluxe box set. Too expensive for now, although I’m still hoping prices will go down and I’ll be able to buy it.
    However I ordered the SDE ‘keepsake’ supplement which in itself is worth anything that’s in the books in the box set :)

  10. Hi Paul – I was delighted to receive the e-mail saying I’d be receiving a copy gratis. Very much appreciated. Keep up the excellent work.
    Graham

  11. Hi Paul
    Nice idea. I’ve ordered partly because it looks nice and hopefully because it helps support you and all the stuff you do. It’ll fit inside my original vinyl copy and I got a CD a few years ago too. The box is a bit rich for my tastes but it is one of his better late albums. I used Paypal because I’m lazy but please clarify if a direct card payment would give you a better margin. I’m sure we’d all be happy to do that if it works better for you.
    Thanks for all your good work

  12. …i’m afraid there will be no more Macca interview booklets avaible as sales usually run fast (as only 500 copies of it were made…)

  13. I had to laugh about the idea of SDE issuing the missing CD. In an ideal world that is exactly what should happen when the artist clearly ignores the wishes of those who pay a premium for what should be a complete physical package not some horrid deluxe/download hybrid. Have ordered your booklet in the hope that I may at some point have something to store it in. ;-) At the moment there is a ‘Flowers In The Dirt’ shaped gap on that Archive shelf. Thank goodness that the Pepper set has side-stepped this download nonsense.

  14. Now if you could just convince McCartney and his team to let you put out CDs for the download content for your followers….I know it would never happen but one can dream!!

  15. Just ordered. It’s a pleasure to spend a little money in order to get an item of high quality which production comes straight from the heart. Thanks a lot, Paul.
    PS: I did not order the new edition of FITD yet. I already purchased the “World Tour Pack”-Edition back in 1989….

  16. Great idea! I’ve just ordered it. Will it be send with cardboard in the enveloppe so it will not be damaged during the trip to my box? …Yes…, I’ve bought the other ones so I had to buy this one also :-(

  17. Just ordered a copy, glad the shop accepted other forms of payment than just PayPal as that’s the reason I hadn’t got around to donating yet!

    Will look forward to reading this properly, away from the computer screen. It’s a great idea.

  18. Ordered! Although this is the WORST time for you to give us an incentive to buy a box set. Daaaaamn you! :) The funny thing is, I’ll have this booklet long before I have the actual box set. Paul Sinclair: Restoring the good name “Paul” for Macca fans everywhere.

  19. Ordered! If anything it’s to support you Paul as I’m not a big McCartney fan. As a completist, will buy that box if the price comes down. If McCartney read all the replies to your FITD articles here, to get back at people he probably told his management to somehow assure the price will NEVER gets lowered, haha!
    I do hope there will be more of these in the future!!

  20. Ordered my copy yesterday. Great idea Paul. Thanks for your hard work. Looking forward to getting this and putting it in the FITD box.

    Alan

  21. Wow, thank you so much, Paul.
    I thoroughly enjoyed your in-depth piece, and hopefully the day comes, that I can pick up this SDE for a reasonable price. And then, read your excellent companion booklet again.
    Looking forward to more of this.
    (Listen Without Prejudice? Tango In The Night? The Seeds of Love?)

  22. Ordered. Fantastic idea, Paul!
    I was really impressed by the quality of this interview and I’m glad to have it soon as a printed edition.
    “Flowers in the dirt” was the first Macca Archive series superdeluxe boxset I didn’t buy when it came out while I like the album much more than for example “McCartney II”, but I will surely buy it in the future when the price will come down though I’m still upset about the download only aspect.

  23. Brilliant idea, Paul!

    Remember when Q magazine gave away little CD-sized “sleevenotes” booklets covering various iconic albums, to slip into the jewel case? This is in a different league from those… I hope there will be more!

    1. Thanks… I do indeed remember those Q Mag sleevenotes things. I had Hounds of Love and a few others (long since lost, though!).

  24. I really enjoy and am clearly much better informed by all your many different efforts here Paul so this was an easy “Yes!” I don’t own the new set yet so may just stick with the vinyl version on hand and put this inside/alongside. May this be the first in a new occasional series. Many thanks!!

  25. Just ordered as well, as it’s a nice piece, being the price it right and it’s truly limited…whether I get the box or not, this is a nice keepsake…but I had to get Sir Paul’s OTHER 2017 box first, that being “Sgt Pepper” by his, er, OTHER band…and waiting for the price to drop…saw other things in your webstore I may buy in the future, like that Moody’s box…full support for splendid work, Paul…

  26. I just ordered one, to go with my Super Deluxe Flowers (which I love, btw). Wow, you did a very professional job with this. I am impressed, and very happy to get this. Thanks Paul!

  27. I wasn’t personally interested in the McCartney box set although I did read the interview article and thought it was excellent. If I did have the box set I would definitely have jumped on this – it’s a wonderful companion piece and I’m impressed with the care and attention that has clearly gone into designing the booklet.

    I hope this run is a success so that it might be possible to produce other similar items in the future.

  28. If you can be arsed to “knock this up” at a reasonable price, quite quickly, to a decent quality and designed to fit the set…you know where I am going with this….?

    Something to do with a little CD of downloads that could have been made and accommodated within the original package without reprinting….

    Seriously Paul, you are just making Macca’s crew look bad!

  29. Ordered in anticipation of getting the set one day when the price drops. Thanks for making this available at a good price Paul and sorry I didn’t donate at the time.

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